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Social Media Influencers who Put Soul and Sass on the ‘Gram

Posted by BELatina in Fashion & Style, Your Look on 09/17/19

The power of influencers and brand advocates comes from the late 19th century, according to The Shelf. It is reported that one of the very first influencers was Aunt Jemima. Yes, the lady from the pancake mix was created and served as an ambassador intending to give people someone they can trust or rely on with their breakfast options. The character, personified by Ms. Nancy Green, became so popular that today still is the image of the brand and a staple in everyone’s pantry. With this we can agree that being an influencer has nothing to do with social media, but we all know that Instagram is the perfect platform to showcase your work or talent, and even Aunt Jemima has her own account.

With the expansion of social media, it feels like everybody wants to be an influencer — and there is nothing wrong with that if you really want to share high quality content or endorse reliable brands. Unfortunately, with so many options out there not everybody makes it, but for those who do, Instagram became their 9-5 and most of their income is thanks to the platform and their exposure through their accounts.  

Nowadays there are a lot of Hispanics and Latinx instagrammers inspiring their followers with their jobs. From beauty influencers to foodies, find below 15 Hispanic Social Media Influencers who put soul and sass on the ‘gram.

Kathy Cana-Murillo @CraftyChica

View this post on Instagram

Thank you to @alcazarcreative for this awesome portrait shot! Proudly sporting my favorite goods from my favorite pin designers! I have even more now, I'll have to add them! @corazonpompom @radhoney @shopmivida @themarkmontano @lasantacecilia @xeniaporvida Let me know if I missed anyone! @hammer_pen_and_sword

A post shared by Latina Artist, Maker, Blogger (@craftychica) on Aug 23, 2019 at 9:56am PDT

Using the love she has for her roots, this Mexican-American social media influencer uses her heritage to teach her thousands of followers how to design and create accessories, greeting cards and home decor items, using traditional techniques like embroidery, pottery, watercolor and hand painting, 

Her DIYs are easy to follow and don’t require experience. Cana-Murillo also has her own line of brightly colored earrings.

Monica Veloz @Monicastylemuse

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Hey MuseFamilia ya girl partnered up with @bustle x @elfcosmetics to bring you my signature makeup look! If you know anything about your girl I’m all about a full coverage foundation, snatched faced and a nude lippie. Go check out how easy it was to achieve this look using all e.l.f. products! #elfconfidence #elfingamazing #ad

A post shared by Monicastylemuse (@monicastylemuse) on Aug 20, 2019 at 12:02pm PDT

You probably heard her singing “Regresé con otro ‘video'” (I’m back with another video) at the beginning of her makeup tutorials. Monica Veloz is a proud Dominican Afro-Latina from Brooklyn, New York, that shares her talent and wisdom with over 330 thousand followers on Instagram.

She engages her community in conversations about daily life situations, how to be unapologetically unique and of course how to look radiant and accentuate your beauty with makeup.

Angel Meriño @Mac_daddyy 

https://www.instagram.com/p/B2cSYH7AMuX/

Based in Los Angeles and born from Salvadoran parents, Meriño is a celebrity makeup artist, beauty influencer and the creative director, CEO and founder of Artist Couture, a cruelty-free and vegan friendly makeup line. Mac Daddy’s portfolio of clientele includes singer and actress Ariana Grande, Cassie, Mel B, Toni Braxton, Christina Milian, and much more. Before working professionally in the beauty industry, he worked as a dance instructor. 

Known for having a flawless skin and a very hydrated pout, Meriño give us life every time he posts a selfie. His Instagram account is packed with fabulous and inspiring makeup looks. When it comes to highlighter and contour he knows how to beautifully beat his canvas, giving his 1.4 million followers sculpted face realness for days.

María Isabel Contreras @mochileraporelmundo 

https://www.instagram.com/p/B2iOL3aBEXv/

“Mochilera por el Mundo” does exactly what her Instagram handle says. Traveling for weeks, with just a backpack with what she thinks is necessary, María Isabel Contreras is all about conquering the world on her own. 

Known for being a solo traveler, Contreras is a Dominican wanderer that explores the world on a budget and on every trip she breaks down to her thousands of social media followers how to travel without emptying the bank account or mortgage your home. This globetrotter also offers personalized and detailed travel itineraries to anywhere in the world.

Alan Estrada @alanxelmundo 

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Si te despeinó, seguro valió la pena. Hace mucho tiempo que no me sentía tan contento. Se han acomodado tantas cosas y vienen tantos proyectos inesperados que neta me levanto todos los días agradecido y con una sonrisa que no me la borran ni unos chilaquiles fríos. #axm #axmindonesia #bali

A post shared by Alan por el Mundo (@alanxelmundo) on Sep 11, 2019 at 6:28pm PDT

Alan is a veteran when it comes to traveling around the world. Before the term “travel influencer” became a thing on Instagram, Alan was already traveling the world and sharing his experience on YouTube. His videos are not only inspiring but insightfully. Estrada juggles his career as an actor and his passion for learning about new cultures and the wonders the world has to offer. 

Juan Antiles @lejuanjames

https://www.instagram.com/p/B2cBDC2jdiJ/

At this point we highly doubt that a Hispanic or Latinx never hear about LeJuan James. This DomiRican started his career in the now-defunct Vine and later expanded and grow his popularity to Instagram and YouTube. With comedic and relatable videos about our cultura, he involves every member of his family to make his over 2.1 million followers laugh. 

Marco Pérez @marko 

https://www.instagram.com/p/B2ZSGDCHD_X/

Venezuelan influencer Marco Pérez went from being an Actor, Singer and Model to become a Comedian, Influencer, YouTuber and Human Rights Advocate. With his characters “Madame Puti”, “La Amiga Sifrina”, “La Amiga Tierrúa”, “La Yoxi,” and  “La Tuxi,” Pérez makes his 5.7 million followers ROFL over his parodies. 

His community also has seen his sweet and humanitarian side. The social media sensation constantly helps those in need and is always willing to flight back to Venezuela to fight against the Nicolás Maduro regime.

Eleonora “Lele” Pons Maronese @lelepons

https://www.instagram.com/p/B2XL7qrpJhC/

Lele Pons is one of the most famous Hispanic Instagrammers of this time. Just like LeJuan James she came to prominence on Vine. Pons was the most-followed person on the platform and now her fame continues growing thanks to the comic videos she posts on Instagram and her new music career.

Samuel de Luque @Vegetta777 

https://www.instagram.com/p/B2FLZX_iBiQ/

Samuel de Luque makes videos about popular video games like Minecraft and Battlefield. The Influencer and YouTube sensation shares with his millions of followers tricks and updates on the most popular games of the season. 

Ruben Doblas Gundersen @elrubiuswtf 

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Chavaleh, he subido a mi canal un 50 cosas sobre mi version 2019. Entre esto, la serie de Minecraft y que me estoy copiando de pewdiepie estamos viajando al pasado lmao.

A post shared by el rubius WTF (@elrubiuswtf) on Aug 4, 2019 at 12:02pm PDT

This gamer has the second-most-subscribed-to channel on YouTube and is also doing pretty good on Instagram. Ruben Doblas Gundersen shares with his community of over 10.6 millions, gaming videos and how passionate he is about Japan and Pokemon. 

Michelle Lewin @michelle_lewin 

https://www.instagram.com/p/B2ZfbRRnxzx/

Known as “La Cuerpa” (The Body), Lewin is an icon in the fitness world. Her 13.4 million followers can enjoy daily doses of the best workouts to build and tone your body. 

This Venezuelan mamacita also offers a training app and a personalized meal plan, plus hundreds of recipes and grocery lists so you can reach your goals faster. 

Massiel Arias @massy.arias 

https://www.instagram.com/p/B1JqGAMgMAE/

Massiel Arias a.k.a MankoFit or Massy Arias is a Health Coach and Fitness Influencer from the Dominican Republic. Based in Los Angeles, California, Arias shares with her 2.6 million followers healthy strategies when it comes to food choices plus exercise routines that can even be adapted to moms and their hectic lives.

Arias is also the CEO of Tru Supplements, a vegan-friendly, Non-GMO, Soy & Gluten Free alternative to add nutrients to your diet.

Lorena Garcia @cheflorena 

https://www.instagram.com/p/B1wSxMSg7GD/

Lorena Garcia is a professional chef, entrepreneur, cookbook author, media personality, cookware designer and restaurateur based in the United States. She is known for fusioning styles, flavors and techniques from Venezuela, Peru, Brazil, Argentina and Mexico’s cuisine. 

Chef Lorena founded her non-profit program “Big Chef, Little Chef” to help children and their families take control of their eating habits.

Aarón Sánchez @chef_aaronsanchez 

View this post on Instagram

¡Viva México! Today I'm reflecting on how much Mexicans have contributed to our world, including those so close to me. #MexicanIndependenceDay

A post shared by Aarón Sánchez (@chef_aaronsanchez) on Sep 16, 2019 at 11:42am PDT

Aarón Sánchez is a professional chef, cookbook author and philanthropist that makes us drool over his mouth watering recipes. This Mexican cooker is based in New Orleans, LA. and is known for preserving his family’s legacy through food and encouraging diversity in the kitchen. 

Juan Manuel Barrientos @juanmaelcielo 

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Azul pregunta cual es tu plato favorito? Comenta!!!

A post shared by Juan Manuel Barrientos (@juanmaelcielo) on Jul 10, 2019 at 7:38pm PDT

Born in Medellin, Colombia, Juan Manuel Barrientos one of the 50 best chefs of Latin America according to The World’s 50 Best Restaurants. This  one-of-a-kind cooker, businessman and advocate has cooked for long list of celebs including Colombian actress Sofía Vergara, singers Maluma, Carlos Vives, Nicky Jam soccer player David Beckham and supermodel Cindy Crawford. 

BELatina is a trusted media source that recognizes, celebrates and empowers the vibrant and diverse Latina/Afro-Latinx community and the growing cultural zeitgeist they inform.

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A new year has begun, and we're all ready to pack A new year has begun, and we're all ready to pack our closets with the latest fashion trends. 2022 will be a year of change for everyone, and fashion will be no exception as we will see the return of some daring styles while maintaining the comfort of life working from home — thank you, COVID 🙄🙄.⠀
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From daring catsuits to comfortable oversized jackets, 2022 will be the year to spice up our closet. Visit the link in our bio for more!⠀
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#fashionlovers #outfitoftheday #fashionweek #fashionaddict #fashionistas #fashiongram #fashionstyle #fashionable #fashionista #style #latinamoms
At Latina Moms, we've kicked off the year in the b At Latina Moms, we've kicked off the year in the best possible way: by returning to Hogwarts. Twenty years after the Harry Potter saga conquered our hearts, we’ve enjoyed a new adventure with our children -- and boy, was it worth it! Our favorite characters -- who are now our children's favorites -- have taken us on a trip to the magical world wrapping ourselves in goodies this time as a family. Now streaming on @HBOMax. Did you watch the Return to Hogwarts Special? How did it feel?

@PalanteHBOMax  #ReturnToHogwarts #PalanteHBOMax #hbomaxpartner
We are already diving into 2022, and it is time to We are already diving into 2022, and it is time to start working on all those resolutions we promised ourselves before the year began. ⠀
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But let's be honest, most resolutions are often forgotten on a piece of paper in some drawer, and that needs to change!⠀
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These simple-but-effective steps will help you stay true to your resolutions!⠀
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More in the link in bio.⠀
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#resolutions #goals #newyear #fitness #e #motivation #health #love #newyearsresolutions #life #newyears #happynewyear #bonneann #resolution #newyearsresolution #gym #instagood #dec #happy #jan #celebration #soir #weightloss #noexcuses #inspiration #happiness #selfcare #healthyliving #blogger #latinamoms
Yoga has gained tremendous popularity over the yea Yoga has gained tremendous popularity over the years, especially during the pandemic — it became the meditation method of choice for many. ⠀
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A practice that combines physical exercise with meditation to achieve a greater connection with your body, mind, and soul, perfect to start this year, right? 🧘🏽‍♀️🧘🏽⠀
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‍Learn about our fav yoga routines to start the year in the link in our bio!⠀
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#yoga #fitness #meditation #yogapractice #love #yogainspiration #yogalife #yogaeverydamnday #yogi #mindfulness #workout #yogateacher #yogalove #gym #motivation #pilates #yogaeveryday #health #namaste #wellness #yogagirl #nature #yogaeverywhere #healthylifestyle #fitnessmotivation #yogachallenge #healing #peace #yogapose #latinamoms
The best thing about returning to the magical worl The best thing about returning to the magical world of Harry Potter has been being able to enjoy it as a family. We enjoyed our own version of the Sorting Hat at home, and we had a member of each house in our living room! From the bravery of Gryffindor to the loyalty of Hufflepuff and the intelligence of Ravenclaw to the ambition of Slytherin, we have reminisced together about our favorite saga. And you? Which house do you belong to?⠀
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Harry Potter 20th Anniversary: #ReturnToHogwarts is now streaming on @HBOMax. @PalanteHBOMax  #ReturnToHogwarts #PalanteHBOMax #hbomaxpartner
We start 2022 on the right foot with a new lunar c We start 2022 on the right foot with a new lunar cycle that will recharge our energies and push us to achieve our purposes. 🌑⠀
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We’re talking about the New Moon that begins this January 2nd in Capricorn, the sign of discipline.⠀
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Find out everything you need to know in the link in our bio!⠀
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#newmoonincapricorn #newmoonmagic #newmoonenergy #newmoonblessings  #astrology #newmoonintentions #newmoonvibes #newmoonritual  #newmoonwishes #newmooninleo #healing #spirituality #moon #meditation #spiritualawakening #love #crystals #newmoon #selflove #tarot #witchesofinstagram #latinamoms
Taking spirituality into account can help you star Taking spirituality into account can help you start the New Year with determinations — all you need to do is tweak your spiritual ritual. 🔮⠀
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We want to share our easy-to-follow rituals, at least a few of them, so that you can bring light and peace into 2022. We all could use some of that, don’t you agree? 💫⠀
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Check them out in the link in our bio!⠀
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#healingenergy #latinamoms #goddessenergy #goddesslife #californiagoddess #blackwitches #blackwitchesofinstagram #morningrituals #goddessflow #witchesofinstagram #energyhealer #lovebath #tarotcards #tarot #spiritualjourney #spiritual #rituals #fullmoon #crystalhealing #conjurequeen #ritual #crystals #reiki #magick #fullmoonritual #healing #goddesslifestyle #witchesofcolor #healingjourney #selfloveritual
The beginning of a new year might be a bit confusi The beginning of a new year might be a bit confusing. If you’re like us, you might go through brief panics when you try to determine whether a particular task is part of your daily to-do list or is part of your New Year’s resolutions. ⠀
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However, we’ve learned how to manage our tasks and prioritize resolutions from anything else.⠀
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Check out the link in our bio and learn how!⠀
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