A year and a half into the pandemic, the so-called “new normal” has changed our routines — from work to our personal space. It’s no wonder then that our skincare and makeup habits have also changed.
Striking eyes, a manicured contour, colorful lips, perfect brows, and a good highlighter are used to make up an impactful makeup look. However, after so much seclusion, working from home, and a somewhat isolated lifestyle, it’s time to give our skin a break.
Leaving impact makeup behind
The tradition of makeup that highlights our features has been the mainstay of this great industry. We love the results, and it makes us feel good, but maybe it’s time to leave it for special occasions. In these times, we must adapt and take care of our skin along the way.
Skinimalism: A trend that takes care of your skin
Skinimalism could be defined as the middle ground between the “no-makeup look” and skincare. Try to use as few products as possible, make your routines very minimal, embrace simplicity and advocate more for showing your skin with all its imperfections.
For skincare, a cleanser, an oil or serum, a moisturizer, and sunscreen will be more than enough. We’re used to using many products on our skin, and while there’s nothing wrong with that, sometimes our skin can also get overwhelmed, and that’s when a break from everything we put on is perfect.
How to achieve it?
When it comes to makeup, what you want to achieve is that the skin is covered as little as possible, with a gloss, curling the eyelashes and perhaps a BB Cream or color cream is enough. It is not about having a flawless complexion. It is about having healthy skin that shines by its own nature.
Skinimalism is a trend that has also been adopted by fashion houses such as Prada, Erdem, and Rodarte, who have shown in their latest fashion shows such minimal makeup that it looks like they are wearing nothing at all. This has been quite a positive change since, on the catwalks, it is usual to wear impact or abstract makeup on many occasions.
Very subdued shadows, bright and healthy skins have been the main focus of this trend, even highlighting texture and all those things we are used to covering with makeup like freckles, small marks, or acne scars, leaving behind heavy layers of makeup, false eyelashes and all those steps that make the makeup routine something that seems infinite.
Skinimalism has come into our lives at the perfect time. We can take it as purification, a detox for our skins that were already a bit tired of so many products. We can also take it as that boost of self-esteem we needed to embrace all those little “imperfections” we used to hide under layers and layers of makeup that are now celebrated and considered beautiful traces that simply highlight who we already are. Embrace your natural beauty and always make your skin the star of your looks.