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Latina Moms

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How Do You Bridge the Gap: Susu Brings Ancestral Art to Light

Posted by BELatina in Art, Culture on 08/14/19

The indigenous women of the ethnic Colombian Wayúu group use their love, soul and technique to create unique, impossible to replicate and eye-catching handicrafts in partnership with SUSU Accessories, a sustainable lifestyle brand with a Fair Trade philosophy. Working with nearly 350 Wayúu knitters for around 40 hours of work, the brand offers vibrant patterns and the highest quality craftsmanship in one of-a-kind and exclusively designed handbags. 

Founded and operated in La Guajira, Colombia (Peninsula in the northernmost part of Colombia and northwest Venezuela) by Zulima Anaya, Nadia Roberts, and Laura McMahon, SUSU Accessories mission is to forge strong bonds in the communities where they work. “We have three workshops in La Guajira. We employ people that help us manage the production over there. That’s our center,” said McMahon to BELatina. “So every time that we produce a new collection, we go there, they [the artisans] get to see the designs, gives us their feedback. It’s kind of like a collaborative process,” she added.

https://www.instagram.com/p/B1HboK4pavK/

Using a combination of cotton, sostenible leather, canadian thread, and other eco-friendly materials, the Native American artisans construct authentic purses and clutches using their intricate, traditional and historical technique, Wayúu Crochet. “Our product takes us time to make,” assures McMahon. “They are actually very intricate. Is their actual tradition, something that go down from generations in their families and, you know, we wanted to honor that. So that’s why we work with them.” 

Besides Colombia, SUSU Accessories headquarters in the US, is located in Chicago. According to the brand representative, the response of the consumers in the United States and the rest of the world have been very positive. “People are now, not only in the US, but all over the world because we ship everywhere. Like our biggest market is in China and Thailand and people are actually more conscious nowadays. Our biggest customers just don’t want to have the same, you know, brand name, everybody now wants style and functionality.”

SUSU Accessories Wayu Weaving Modern

Photo Credit susuaccessories.com

The handmade brand also partnered with The Guild, a pop-up store for small business owners that offers to the conscious shopper anything from high end fashion to home decor products. Located at 1445 West Webster Avenue, Chicago, IL on Tuesdays, Thursdays, Fridays, Saturday and Sundays, the shop is the perfect space to purchase the Wayúu creations while having a good time. 

McMahon also revealed that the fall-winter collection is in process and will be available on September 10.

BELatina is a trusted media source that recognizes, celebrates and empowers the vibrant and diverse Latina/Afro-Latinx community and the growing cultural zeitgeist they inform.

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A new year has begun, and we're all ready to pack A new year has begun, and we're all ready to pack our closets with the latest fashion trends. 2022 will be a year of change for everyone, and fashion will be no exception as we will see the return of some daring styles while maintaining the comfort of life working from home — thank you, COVID 🙄🙄.⠀
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From daring catsuits to comfortable oversized jackets, 2022 will be the year to spice up our closet. Visit the link in our bio for more!⠀
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#fashionlovers #outfitoftheday #fashionweek #fashionaddict #fashionistas #fashiongram #fashionstyle #fashionable #fashionista #style #latinamoms
At Latina Moms, we've kicked off the year in the b At Latina Moms, we've kicked off the year in the best possible way: by returning to Hogwarts. Twenty years after the Harry Potter saga conquered our hearts, we’ve enjoyed a new adventure with our children -- and boy, was it worth it! Our favorite characters -- who are now our children's favorites -- have taken us on a trip to the magical world wrapping ourselves in goodies this time as a family. Now streaming on @HBOMax. Did you watch the Return to Hogwarts Special? How did it feel?

@PalanteHBOMax  #ReturnToHogwarts #PalanteHBOMax #hbomaxpartner
We are already diving into 2022, and it is time to We are already diving into 2022, and it is time to start working on all those resolutions we promised ourselves before the year began. ⠀
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But let's be honest, most resolutions are often forgotten on a piece of paper in some drawer, and that needs to change!⠀
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These simple-but-effective steps will help you stay true to your resolutions!⠀
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Yoga has gained tremendous popularity over the yea Yoga has gained tremendous popularity over the years, especially during the pandemic — it became the meditation method of choice for many. ⠀
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A practice that combines physical exercise with meditation to achieve a greater connection with your body, mind, and soul, perfect to start this year, right? 🧘🏽‍♀️🧘🏽⠀
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‍Learn about our fav yoga routines to start the year in the link in our bio!⠀
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The best thing about returning to the magical worl The best thing about returning to the magical world of Harry Potter has been being able to enjoy it as a family. We enjoyed our own version of the Sorting Hat at home, and we had a member of each house in our living room! From the bravery of Gryffindor to the loyalty of Hufflepuff and the intelligence of Ravenclaw to the ambition of Slytherin, we have reminisced together about our favorite saga. And you? Which house do you belong to?⠀
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Harry Potter 20th Anniversary: #ReturnToHogwarts is now streaming on @HBOMax. @PalanteHBOMax  #ReturnToHogwarts #PalanteHBOMax #hbomaxpartner
We start 2022 on the right foot with a new lunar c We start 2022 on the right foot with a new lunar cycle that will recharge our energies and push us to achieve our purposes. 🌑⠀
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We’re talking about the New Moon that begins this January 2nd in Capricorn, the sign of discipline.⠀
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Find out everything you need to know in the link in our bio!⠀
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Taking spirituality into account can help you star Taking spirituality into account can help you start the New Year with determinations — all you need to do is tweak your spiritual ritual. 🔮⠀
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We want to share our easy-to-follow rituals, at least a few of them, so that you can bring light and peace into 2022. We all could use some of that, don’t you agree? 💫⠀
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The beginning of a new year might be a bit confusi The beginning of a new year might be a bit confusing. If you’re like us, you might go through brief panics when you try to determine whether a particular task is part of your daily to-do list or is part of your New Year’s resolutions. ⠀
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